Keep your Brand Visible in AI Search v2
The search game has changed. Instead of focusing solely on where your brand ranks in a list of links, the challenge is answer engine optimization (AEO) — teaching AI to trust and recommend you. As the nation’s leading agency for brands that work and play outdoors, we know the ins and outs of building authentic, trusted brands online. Our approach — combined with our expertise in content creation, public relations, earned media, social media and search — keeps you relevant in a changing landscape.
Get a free AI Search Audit from our team of AEO strategists, SEO specialists and AI visibility experts. We'll package it into a custom AI Visibility Report, a clear breakdown of where your brand is being cited, where competitors are winning instead of you, and where your biggest opportunities lie.
AEO Capabilities Built for How AI Actually Searches
AI is changing how outdoor recreation, construction, green industry and agribusiness buyers find and trust brands, often before a traditional search ever happens. We audit exactly where you stand across AI platforms today, then build the strategy that closes the gap and turns visibility into a real competitive edge. Here's how our AEO capabilities take you from one to the other.
AI Visibility Audits
We map exactly how your brand shows up across ChatGPT, Gemini, Perplexity, and other AI platforms today, benchmarking against named competitors in outdoor, construction, and agribusiness so you know precisely where you stand before we build a single recommendation forward.
Competitive AI Benchmarking
We take completed audit reports and compare your AI visibility head-to-head against named competitors across your category, surfacing exactly who is being cited, recommended, and trusted by AI engines today instead of leaving that answer to guesswork or assumption.
AI Visibility Gap Analysis
We pinpoint the specific queries and topics where competitors get cited by AI platforms and your brand doesn't yet appear, translating every gap we find into a clear, prioritized roadmap your team can act on immediately, not a report that just sits on a shelf.
Trust Signal Strategy
We apply our proprietary Relevance, Proof, Validation, and Authority framework to strengthen the exact trust signals AI engines weigh most when deciding what to cite, turning raw audit findings into a real strategy that's actually built for citation, not just visibility.
Structured Data & Schema Markup
We can implement FAQ, Product, HowTo, and Organization schema so AI engines can parse your site cleanly and accurately, a critical step for equipment dealers, contractors, and agribusiness brands managing large, complex product and service catalogs online.
Answer-Ready Content Structuring
We rewrite key pages into direct, concise answers AI engines can crawl and cite within their responses, structuring content the way outdoor gear buyers, construction decision-makers, and agribusiness customers actually phrase their real-world questions when they search.
Entity & Knowledge Graph Clarity
We clarify exactly how your brand, leadership team, and product lines are defined across the web so AI systems represent you accurately and consistently, not as an outdated, incomplete, or overly generic version of who your company actually is today.
AI Crawler & Technical Readiness
We confirm AI bots can actually crawl, index, and parse your site without hitting technical blockers, removing the invisible barriers that keep otherwise strong outdoor, construction, and agribusiness brands locked out of AI-generated answers entirely.
Citation & Brand Mention Monitoring
We track where and how often your brand is being cited inside AI-generated answers over time, giving you ongoing visibility into a fast-emerging channel most outdoor, construction, and agribusiness marketers can't currently see or measure at all today.
AI Visibility Performance Tracking
We report on AI citation and visibility trends over time through SR's own reporting system, so every gain from strategy and execution gets tracked, proven, and reported clearly, never left to guesswork or a one-time snapshot in isolation.
AEO is Here to Stay. Keep your brand in the Conversation.
AI is already entrenched as the first stop for exploring products and services. The numbers prove that search evolved — and brands are racing to keep up.
Of brand perception is shaped by AI search. (Gartner)
Referral visits from large-language models in a single month for the top 1,000 websites globally. (Search Engine Land / TechCrunch)
Increase in conversion likelihood for visitors who arrive from a large-language model search (CXL)
Start with an Audit or a Call
A massive leap in AEO performance is just one small step away. Start by talking with our dedicated team of AI search experts or sign up below to receive an AI visibility audit.
Casey Mills
Vice President/Director of Social Media
Colin Ball
Experience Strategist
