
Adventure Doesn’t Wait. It Leads.
Brand Experience
With decades of experience on some of outdoor recreation’s biggest brands — and a staff full of hunters and anglers — Swanson Russell knows how to connect and make an impact.















Go Big or Go Home
We aim high. And shoot straight. By understanding the reality our brands face, we push them to explore new territory, and bring new customers along for the ride.
The Headlines
Let’s Talk About What’s Possible for Your Brand
As an avid angler and hunter, Patrick understands the needs of outdoor audiences — because he is the audience. And, as a member of the American Sportfishing Association (ASA), the Outdoor Industry Association (OIA) and the National Sport Shooting Foundation (NSSF), he's directly connected to every aspect of the industry. Combine that with more than 15 years of marketing know-how and you have an expert ready to help you Make Belief with those who work and play outdoors.
Patrick Finnegan
Executive Vice President / Group Account Director
- 402-437-6475