The Nation’s Leading Agency for brands that Outdoors
Expertise That’s Avid,Not Average
At Swanson Russell, we know the hardworking professional is the same person who plays hard on the weekend. We’ve spent decades analyzing every aspect of outdoor audiences. We know what turns them off — and we know what makes them tick. That’s why leading industry brands trust us to solve their biggest problems.
How do we stand out in a crowded segment?
How can we evolve acquisition brands to support a master brand?
How can we revitalize a legacy brand with new life?
From problems to possibilities
One-size-fits-all marketing won’t solve your one-of-a-kind challenges. That’s why we’ve spent 60 years perfecting a process that pushes the limits of what’s possible. We focus on your business, your industry and your situation ensuring a plan that’s as innovative as it is effective.
Breakthrough Work, Born From Belief
Gone are the days of purchasing based on needs alone. In its place is a new model of brand adoption based on personal values, individual philosophies and aspirational alignment. Our mission is simple: Make Belief.™ We know how it’s formed — and we have the proof to show just how powerful it can be.
