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- Swanson Russell Leads 2026 AAF Nebraska Awards with 15 Wins
Swanson Russell Leads 2026 AAF Nebraska Awards with 15 Wins
The 2026 American Advertising Awards hosted by AAF Nebraska marked a standout evening for Swanson Russell, which earned more awards than any other agency in the competition.
Held on Friday, February 20th, the ADDYs celebrate the most creative and impactful advertising work across the state of Nebraska. This year, Swanson Russell collected 15 total awards, including a coveted Judge’s Citation recognizing work that rose above for its creativity and execution.
From fully integrated campaigns to video, digital and experiential work, the honors reflect the bold thinking and elevated craft that fuel strong partnerships and continue pushing the work forward.
JUDGE’S CITATION: Recognizing creative excellence and the individual judges’ favorite across all categories.
- Swanson Russell — 2025 Grand Swanboree
GOLD AWARD: Honoring the highest standard of creativity.
- Arctic Cat — Riders Rule Launch Video
- Arctic Cat — Social Media
- Minn Kota — Anchor Management Campaign
- Swanson Russell — Rock 'Em Holiday Sock 'Em Campaign
- Swanson Russell — Rock 'Em Holiday Sock 'Em Website
- Swanson Russell — 2025 Grand Swanboree Event
SILVER AWARD: Recognizing outstanding creative work.
- Arctic Cat — Waiting for Winter Video Campaign
- Arctic Cat — Waiting for Winter Campaign
- Irish Setter — VaprTrek Launch Video
- Minn Kota — Does Easy Spot
- Minn Kota — Anchor Management All-Water Video
- Swanson Russell — 2025 Grand Swanboree Hype Video
- Swanson Russell — Outdoor Industry Stickers
- Swanson Russell — 2025 Grand Swanboree
“We hold ourselves to a high standard, and this year’s results reflect that commitment,” said Greg Wiley, Chief Creative Officer at Swanson Russell. “Our clients demand bold thinking and meaningful impact, and our teams excel at rising to the challenge. We’re proud of the recognition, and even more proud of the people behind it.”
The American Advertising Awards is one of the signature events of the American Advertising Federation (AAF), a national organization established in 1905 to serve as the “Unifying Voice for Advertising.” With over 150 clubs and nearly 35,000 members, AAF connects and leads the industry by celebrating creative excellence, fostering innovation and championing professional growth.
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