We're a marketing communications agency with a few key areas of focus: outdoor recreation, agribusiness, construction, health care, regional brands and the green industry.
We help brands grow by understanding the people who live them, and forging a Real Connection™ between the two.
The Lincoln American Marketing Association’s 10th Annual Prism Awards celebrated some of the best marketing in the Lincoln and mid-Nebraska area. This year, Swanson Russell’s employees paid tribute to “Lincoln’s Marketing Stars” at the awards ceremony held at Embassy Suites.
Posted under: Agency
It’s interesting that we have no problem accepting that we must upgrade, replace or exchange software because the old technology won’t cut it in the future. Yet, we have a difficult time applying the same upgrades to our thinking. This was just one of the ideas highlighted at the 2013 National Agri-Marketing Association (NAMA) Conference in Kansas City, April 17-19.
Posted under: Agribusiness, Branding, Creative, Social Media, Strategy
Brands of all sizes, come sit down. We need to talk about your behavior on social media. It may be hard to admit, but no matter how close you feel to your audience, you have to remember that they’re not your friends. The sooner you accept that, the sooner you can enjoy the special opportunity you have as a marketer using social media.
Posted under: Green Industry, Social Media, Strategy
