Making a Community Better

When Portneuf Medical Center was purchased and reorganized, we were tasked with uniting a community around what would become the state’s most advanced hospital. Our first insight: healthcare decisions can be made anywhere, anytime. So we made the PMC brand part of the environment with some innovative out of home placements. Then we rounded it out with messages from patients and staff about how Portneuf helps its entire community “Be Well.” 

Out of Home
TV / Video Content