Street Legal

We branded E-Z-GO’s first street legal vehicle from the ground up, starting by naming it 2Five as an homage to its 25 mph top speed. While E-Z-GO made its reputation on fairways and greens, its vehicles also serve gated communities. 2Five busted out of the gates (at a moderate speed) thanks to our branding and an integrated campaign that touted the vehicle’s quick-trip capabilities with a light, approachable tone.

Poster
TV / Video Content
Outdoor
Point of Sale
Collateral
Print
Direct Response
Website
Radio