SIG SAUER
Outdoor Recreation

Classics

SIG SAUER is a premium brand, the Mercedes of handguns. And that premium, luxury feel is exactly what we set out to capture with this series of print ads. Bold headlines accompany sleek product photography to tell the SIG story with style and stopping power.

Print

An aspirational product, gorgeously designed and brilliantly engineered. When you’ve got that to work with, you can put together a print ad that paints the picture of smart luxury, which we did with this five-part series for SIG SAUER.

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Watch Our Motion Reel

Swanson Russell Motion Reel

Animation and motion graphics work created right here at Swanson Russell.