Swanson Russell

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Irvine Hospital Selects SRA for Marketing, Communications Services

LINCOLN, Neb. (July 30, 2007) - Swanson Russell Associates (SRA) was recently selected by Irvine Regional Hospital and Medical Center in Irvine, Calif., to be the health care provider’s agency of record. 

SRA’s Omaha office will work with the hospital to plan and implement a brand image and advertising campaign.

Located in Orange County, Irvine Regional Hospital and Medical Center is a 176-bed, full-service hospital with all-private patient rooms.  The facility was built in 1990 and features an Intensive Care Unit (ICU), Progressive Care Unit and a separate outpatient surgery center for outpatient procedures. The hospital is part of the Tenet Health system, a nationwide provider of health care services and another SRA client.

“As an agency specializing in health care, we know it’s a privilege to work with Irvine Regional Hospital and Medical Center,” said Wes Neuhaus, SRA’s managing director.  "We look forward to promoting the name and services of this esteemed medical institution."

Founded in 1962 and with offices in Lincoln and Omaha, SRA offers its clients advertising, public relations and other marketing communications services.  SRA serves a wide variety of businesses and other organizations across the country and specializes in the green, outdoor recreation, agribusiness and health care industries.  For more information, visit www.swansonrussell.com.