Go Red For Women™ presents: 'Just a Little Heart Attack'

Starring and directed by Emmy-nominated actress Elizabeth Banks.
"A little film about a super mom who takes care of everyone except herself" -- Elizabeth Banks

Embed this engaging little gem into your website or Facebook page and reach out to "super moms" too busy to pay attention otherwise. "The #1 killer of women in America — know the warning signs unique to women."  As health care communicators, how many times have we had this or a similar assignment — to educate the public? While it helps to have an Emmy-winning actress making the pitch, I love this video for the simple reason it is a video. It brings the warning signs to life and makes an impact in a way no list of bullet points could ever do.  Also, the "morning rush" is a scenario that relates to and resonates with busy moms — "you get my life so now you have my attention and I will listen to what you have to say." An example of a time-honored principle in practice: First relate, then educate.

For additional videos or to go behind the scenes of the making of this video visit the official Go Red For Women YouTube Channel