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Orange Dot

  • Aug
    18
    2014

    Agency

    Tunesday: Nate's Playlist

    Nate Custard, Senior Writer/Producer

    We've asked different SR employees to share the Spotify playlists they use to stay productive from day-to-day - whether they're coding a website, laying out a catalog or crafting a creative brief. We'll share them on Tuesday from time to time here at Orange Dot as part of our Swanson Russell Tunesday series.

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    Posted under: Agency

  • Aug
    12
    2014

    Agency

    Tunesday: Molly's Playlist

    Molly Sharp, Interactive Production Coordinator

    We've asked different SR employees to share the Spotify playlists they use to stay productive from day-to-day - whether they're coding a website, laying out a catalog or crafting a creative brief. We'll share them on Tuesday from time to time here at Orange Dot as part of our Swanson Russell Tunesday series.

    Continue reading this article

    Posted under: Agency

  • Jul
    25
    2014

    Agribusiness, Construction, Green Industry, Health Care, Outdoor Recreation, Regional Brands

    Are You Annoying Your Web Users?

    Quiller Caudill, Interactive Development Manager

    Over the last two decades, the information superhighway has evolved and matured into arguably the most critical element of global communications, but like the rest of us, it didn’t get that far without picking up a few bad habits along the way.

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    Posted under: Agribusiness, Construction, Green Industry, Health Care, Outdoor Recreation, Regional Brands, Interactive

  • Jul
    18
    2014

    Agency, Green Industry

    Takeaways from TOCA

    Lynette Von Minden, Senior Public Relations Counsel

    Since 1990, the Turf & Ornamental Communicators Association, or TOCA, has served as a connecting point for people in the Green Industry. Marketers, journalists and public relations people who work in the landscape, golf and horticulture markets join TOCA to network, share ideas and find common ground. Since the Green Industry is one of Swanson Russell’s primary areas of focus, TOCA has always been near and dear to our hearts.

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    Posted under: Agency, Green Industry, Creative, Interactive, Public Relations, Social Media

  • Jul
    17
    2014

    Agency

    Which Facebook Analytics Really Matter

    Alexis Abel, Public Relations Counsel

    In the age of social media, where KPIs (key performance indicators) and ROI (return-on-investment) are increasingly important, everyone has to be a numbers person. The good news about social is that it’s extremely measureable. The bad news is that there are a lot of things you could spend your time measuring.

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    Posted under: Agency, Social Media