Several of us braved the cold and snow to attend this year’s Nebraska ADDY awards banquet held in Omaha. The food was good, the theme was fun and the after party was even more fun, but my favorite part was seeing the work. It’s motivating and inspiring to see the great creative work that’s coming out of Nebraska.
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Posted under: Agency, Construction, Health Care, Regional Brands, Branding, Creative, Database Marketing, Interactive, Marketing, Media, Public Relations, Social Media, Strategy
Agribusiness
Don’t Let Your Facebook Page Become a Ghost Town: Tactics to Help Build a Community
Nearly every business seeking a social media presence dreams of obtaining a colossal number of “likes.” After all, numbers speak to us--they’re quantifiable and we know how to process them. Tactics such as Facebook advertisements and splashy social media contests can aid in seeing an immediate increase in such numbers. Here are four key points to remember when developing a social media presence.
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Posted under: Agribusiness, Public Relations, Social Media
In theory, generating content for a Social Media communications should be easy. You're giving customers a peak behind the curtain of your business or providing them with the expertise you have because of the work you do. It's taking what you do every day and capturing it in text, images, sound and video and sharing it with your followers.
But when it comes time to actually put pen to paper, coming up with topics can seem overwhelming. Here are some tips to help spark ideas and ensure you're capturing all the tweetable moments at your office or even in the field.
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Posted under: Agency, Social Media
Take advantage of your next event, trade show, or annual meeting to create video content for your website. Here are 5 tips to keep in mind while shooting video.
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Posted under: Agency, Interactive, Media, Social Media
Come one, come all. Seriously, come watch our videos. We are working really hard on them. We—Taylor Holland, Taylor Montgomery, Dylan Moss, Kelsey Richard, Molly Sharp, Landon Stahmer—are the interns of Swanson Russell. In addition to client work, we make up AV Club in an effort to share a little bit of the Swanson Russell community with Lincoln and the rest of the world. So buckle up and get ready for Swanson Russell coming at you in HD...or whatever your bandwidth supports.
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Posted under: Agency, Creative, Interactive, Social Media