Orange Dot
It’s time to celebrate. June marks 50 years since Swanson Russell first opened its doors.
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Posted under: Agency
A few weeks ago, a group of Swanson Russell employees attended ThinkTank 2012, a one-day communications workshop hosted by University Communications and held at the University of Nebraska-Lincoln. ThinkTank’s tagline is “Big Day - Big Brains - Big Ten,” and because the event was a great learning experience, we have added a fourth item to that list – “Big Takeaways.”
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Posted under: Agency, Interactive, Public Relations, Social Media, Strategy
I’m putting the trendiest of Tweeters on notice— I, too, attended a creative festival in Austin. I’m speaking, of course, about the American Advertising Federation’s (AAF) National Conference. I gathered some of the best up-and-coming ideas and fresh new insights from the event below. So grab your moleskin and let’s jam.
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Posted under: Agency, Branding, Creative, Interactive, Media, Social Media, Strategy
Successful writing for the web requires different techniques compared to writing for more traditional mediums like print. Everything, including how the type appears on a computer screen to the ever-distracted online reader, affects how writers should be crafting their messages in the online world.
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Posted under: Green Industry, Public Relations