A group of six from our Omaha office traveled to Kansas City in mid-April for the 2012 Agri-Marketing Conference and Trade Show in Kansas City hosted by the National Ari-Marketing Association (NAMA). A process that started last October ended seven months later with awards and celebrations.
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Posted under: Agency, Agribusiness, Creative, Database Marketing, Interactive, Public Relations, Social Media, Strategy
There is a lot of construction going on in downtown Lincoln right now; I see it every morning driving in to work. Because we are always looking for ways to connect with the construction market firsthand, we decided to take a few people over to one of the sites for an afternoon visit.
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Posted under: Construction
The Interactive Department of Swanson Russell recently took a day off from the grind of the workplace to dress up and play the Hunger Games.
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Posted under: Agency, Creative, Interactive, Social Media
According to a recent Ad Age Ipsos survey, ALL age groups preferred to receive communications about health care via email, followed by mail, phone and text messaging. The margins between email and other modes of communication were wide in all but the most rural areas.
Email marketing is on the rise, and health care marketers are beginning to take notice. Our clients consistently rate email as one of their most important and effective communications tools. There are several reasons for this rise in popularity.
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Posted under: Health Care, Branding, Database Marketing, Interactive, Strategy
I love my iPhone. I mean I "LOVE" my iPhone. Ever since I got my first iPhone about three years ago I have poured my soul into doing almost everything on it and learning everything about it. As smartphones have evolved and people have become more engaged with their phones, one common element has continued to confuse and frustrate me… mobile websites.
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Posted under: Agency, Interactive