Showing posts in "Agency" category, under "Strategy" from May, 2012

(clear filters)

Orange Dot

May
22
2012

Agency, Construction, Green Industry, Outdoor Recreation, Regional Brands

2012 Lincoln AMA Prism Awards

Amber Wolff, Account Coordinator

Every year the Lincoln American Marketing Association (AMA ) honors some of the best marketing in the Lincoln and Mid-Nebraska area. Several Swanson Russell employees attended the Kentucky Derby-themed ceremony held at Embassy Suites this year.

Continue reading this article or Be the first to comment

Posted under: Agency, Construction, Green Industry, Outdoor Recreation, Regional Brands, Branding, Creative, Interactive, Public Relations, Social Media, Strategy

May
16
2012

Agency

4-Tips on Getting Your Branded Content Shared in the Social Sphere

Tyler Thomas, Associate Interactive Project Manager

You have established all of your social media profiles (Facebook, Twitter, Google+, LinkedIn, YouTube) and you’ve spent countless hours developing an editorial calendar on what and when to post. Now what? How do you further promote your branded content and get it shared through the social universe?

Continue reading this article or Be the first to comment

Posted under: Agency, Interactive, Public Relations, Social Media, Strategy

May
07
2012

Agency

One Web - Content For All - Part 2

Shelton Crouch, Interactive Art Director

In part one of my One Web series of posts I professed my love/hate relationship with the mobile web as well as the enormous growth of search on mobile devices (feel free to read the article here).

First, let's recap the concept of One Web. It’s a rather broad concept with a single important principle at heart – the web should be open. Regardless of what device you're using or what browser you're accessing content from, no one should be left out. The One Web concept suggests our content should be optimized for any device or browser.

Continue reading this article or Be the first to comment

Posted under: Agency, Interactive, Strategy