Orange Dot
You have established all of your social media profiles (Facebook, Twitter, Google+, LinkedIn, YouTube) and you’ve spent countless hours developing an editorial calendar on what and when to post. Now what? How do you further promote your branded content and get it shared through the social universe?
Continue reading this article or Be the first to comment
Posted under: Agency, Interactive, Public Relations, Social Media, Strategy
A group of six from our Omaha office traveled to Kansas City in mid-April for the 2012 Agri-Marketing Conference and Trade Show in Kansas City hosted by the National Ari-Marketing Association (NAMA). A process that started last October ended seven months later with awards and celebrations.
Continue reading this article or Be the first to comment
Posted under: Agency, Agribusiness, Creative, Database Marketing, Interactive, Public Relations, Social Media, Strategy
Tradeshows are a great way to connect with potential buyers and consumers - but don’t forget about the media. Media outlets are often times attending tradeshows to learn about the latest and greatest products and services from leading companies in their niche industries. Whether your agriculture business is B2B or B2C, tradeshow media relations should be a part of your overall communications plan.
Continue reading this article or Be the first to comment
Posted under: Agency, Agribusiness, Media, Public Relations
With May graduation quickly approaching, most soon-to-be graduates are busy searching for the answer to the dreaded question, “What am I going to do once I have my diploma?” For some it will be continuing their education with post-graduate school, but for most it will be frantically trying to land their first job – before they have to move back to their parents’ basement.
Continue reading this article or Be the first to comment
Posted under: Agency, Branding, Creative, Interactive, Marketing, Public Relations, Social Media, Strategy
You’re in a brainstorm. A few dozen ideas are thrown on the whiteboard—some of them are just plain crazy. When the meeting is over, you take your notes back to your office and pick each idea apart. Logistics. Cost. Client comfort level. Technological hurdles. There are a hundred reasons not to pursue the crazy ideas—sometimes really good reasons. But other times, there’s an oddball idea that captures your attention, and if you’re lucky, your client’s and audience’s attention as well. That was the case with the “Get Your Game Face On” promotion for Bad Boy Buggies.
Continue reading this article or Be the first to comment
Posted under: Agency, Outdoor Recreation, Branding, Creative, Public Relations