Agency, Green Industry
Swanson Russell had another strong showing at the annual Turf and Ornamental Communicators Association (TOCA) Awards. This year’s annual TOCA Awards took place in Nashville, TN May 2-4. The TOCA Awards honor those who demonstrate strong strategic and creative work in the Green Industry.
Agency, Construction, Green Industry, Outdoor Recreation, Regional Brands
Every year the Lincoln American Marketing Association (AMA ) honors some of the best marketing in the Lincoln and Mid-Nebraska area. Several Swanson Russell employees attended the Kentucky Derby-themed ceremony held at Embassy Suites this year.
You have established all of your social media profiles (Facebook, Twitter, Google+, LinkedIn, YouTube) and you’ve spent countless hours developing an editorial calendar on what and when to post. Now what? How do you further promote your branded content and get it shared through the social universe?
In part one of my One Web series of posts I professed my love/hate relationship with the mobile web as well as the enormous growth of search on mobile devices (feel free to read the article here).
First, let's recap the concept of One Web. It’s a rather broad concept with a single important principle at heart – the web should be open. Regardless of what device you're using or what browser you're accessing content from, no one should be left out. The One Web concept suggests our content should be optimized for any device or browser.