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Orange Dot

May
16
2012

Agency

4-Tips on Getting Your Branded Content Shared in the Social Sphere

Tyler Thomas, Associate Interactive Project Manager

You have established all of your social media profiles (Facebook, Twitter, Google+, LinkedIn, YouTube) and you’ve spent countless hours developing an editorial calendar on what and when to post. Now what? How do you further promote your branded content and get it shared through the social universe?

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Posted under: Agency, Interactive, Public Relations, Social Media, Strategy

May
07
2012

Agency

One Web - Content For All - Part 2

Shelton Crouch, Interactive Art Director

In part one of my One Web series of posts I professed my love/hate relationship with the mobile web as well as the enormous growth of search on mobile devices (feel free to read the article here).

First, let's recap the concept of One Web. It’s a rather broad concept with a single important principle at heart – the web should be open. Regardless of what device you're using or what browser you're accessing content from, no one should be left out. The One Web concept suggests our content should be optimized for any device or browser.

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Posted under: Agency, Interactive, Strategy

Apr
30
2012

Agency, Agribusiness

2012 Best of NAMA Awards

Jill Heggen, Public Relations Associate

A group of six from our Omaha office traveled to Kansas City in mid-April for the 2012 Agri-Marketing Conference and Trade Show in Kansas City hosted by the National Ari-Marketing Association (NAMA). A process that started last October ended seven months later with awards and celebrations.

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Posted under: Agency, Agribusiness, Creative, Database Marketing, Interactive, Public Relations, Social Media, Strategy

Apr
25
2012

Agency

Interactive Retreat 2012

Molly Sharp, Interactive Project Coordinator

The Interactive Department of Swanson Russell recently took a day off from the grind of the workplace to dress up and play the Hunger Games.

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Posted under: Agency, Creative, Interactive, Social Media

Apr
05
2012

Agency

One Web - Content For All - Part 1

Shelton Crouch, Interactive Art Director

I love my iPhone. I mean I "LOVE" my iPhone. Ever since I got my first iPhone about three years ago I have poured my soul into doing almost everything on it and learning everything about it. As smartphones have evolved and people have become more engaged with their phones, one common element has continued to confuse and frustrate me… mobile websites.

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Posted under: Agency, Interactive