Orange Dot
The Lincoln American Marketing Association’s 10th Annual Prism Awards celebrated some of the best marketing in the Lincoln and mid-Nebraska area. This year, Swanson Russell’s employees paid tribute to “Lincoln’s Marketing Stars” at the awards ceremony held at Embassy Suites.
Continue reading this article or Be the first to comment
Posted under: Agency
It’s interesting that we have no problem accepting that we must upgrade, replace or exchange software because the old technology won’t cut it in the future. Yet, we have a difficult time applying the same upgrades to our thinking. This was just one of the ideas highlighted at the 2013 National Agri-Marketing Association (NAMA) Conference in Kansas City, April 17-19.
Continue reading this article or Be the first to comment
Posted under: Agribusiness, Branding, Creative, Social Media, Strategy
Brands of all sizes, come sit down. We need to talk about your behavior on social media. It may be hard to admit, but no matter how close you feel to your audience, you have to remember that they’re not your friends. The sooner you accept that, the sooner you can enjoy the special opportunity you have as a marketer using social media.
Continue reading this article or Be the first to comment
Posted under: Green Industry, Social Media, Strategy
We don’t do annual meetings like everyone else does annual meetings. Check out this recap of our 2013 meeting, complete with some incredible custom motion graphics and a rundown of what we learned.
Continue reading this article or Read Comments (1)
Posted under: Agency
We’ve been spinning yarns for fishfinder-maker Humminbird for years. When our friends at Humminbird decided to explore new waters, we jumped at the opportunity to help tell the tale. Check out this travel journal account of a recent photo shoot off the coast of Florida.
Continue reading this article or Read Comments (4)
Posted under: Outdoor Recreation, Agency, Creative