Google+

Blog Categories

Archives

Search

Orange Dot

  • Dec
    23
    2014

    Agency

    Facebook Casts Shadow of Doubt with New Rules for Brands’ Pages

    Justin Klemsz, Interactive Producer

    This is a major change for brands on Facebook -- one that could have serious implications for social media strategies worldwide. However, for all its possible importance, there’s plenty of mystery concerning the effectiveness of Facebook’s post-killing algorithm and where it draws the line between allowable post and “free ad.” Here are three things you can do to make sure your Facebook posts are seen in 2015.

    Continue reading this article

    Posted under: Agency, Social Media, Strategy

  • Dec
    03
    2014

    Agribusiness

    Traveling the Back Roads with "The Minute" Host, Jake Turner

    Kathleen Durkin, Vice President/Creative Director

    Two years. Twenty-nine episodes. Fourteen states. Twenty-four locations. One highly popular host with a loyal following. And countless friends made throughout the Corn and Soybean Belts. From the first episode, The Minute online video series that we created for FMC has been an exciting journey with no final destination except to inform growers through lively and entertaining interviews.

    Continue reading this article

    Posted under: Agribusiness, Creative, Database Marketing, Interactive, Media, Public Relations, Strategy

  • Nov
    25
    2014

    Agency

    SR Tunesday: Jess's Playlist

    Jess Lightner, Marketing Coordinator

    We've asked different SR employees to share the Spotify playlists they use to stay productive from day-to-day - whether they're coding a website, laying out a catalog or crafting a creative brief. We'll share them on Tuesday from time to time here at Orange Dot as part of our Swanson Russell Tunesday series.

    Continue reading this article

    Posted under: Agency

  • Nov
    11
    2014

    Agency

    SR Tunesday: Eric's Playlist

    Eric Bowman, Interactive Producer

    We've asked different SR employees to share the Spotify playlists they use to stay productive from day-to-day - whether they're coding a website, laying out a catalog or crafting a creative brief. We'll share them on Tuesday from time to time here at Orange Dot as part of our Swanson Russell Tunesday series.

    Continue reading this article

    Posted under: Agency, Interactive, Social Media

  • Nov
    07
    2014

    Health Care

    3 Trends in Healthcare Marketing

    Heidi Grunkemeyer, Account Supervisor

    Embrace change. Take risks. Be brave. Be fearless. I heard a lot of this at the SHSMD (Society for Healthcare Strategy & Marketing Development) 2014 conference in San Diego this month. Sounds like we’re going into battle, doesn’t it? At times that’s exactly what it feels like as a health care marketer!

    Continue reading this article

    Posted under: Health Care