Construction

B-to-B has been in our wheelhouse since Kennedy was president. We’ve put in the time both inside and outside the construction industry – and we know what drives the business owner’s buying decision. Here’s a hint: it’s not you, it’s him.

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From Our Blog

2012 Nebraska Addys

Feb
15

Several of us braved the cold and snow to attend this year’s Nebraska ADDY awards banquet held in Omaha. The food was good, the theme was fun and the after party was even more fun, but my favorite part was seeing the work. It’s motivating and inspiring to see the great creative work that’s coming out of Nebraska.

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Posted under: Agency, Construction, Health Care, Regional Brands, Branding, Creative, Database Marketing, Interactive, Marketing, Media, Public Relations, Social Media, Strategy

Development Decoded: What is a Content Management System?

Feb
01

This article isn't about writing the content – that's already been covered by people much more qualified than myself. Rather, today's topic is focused on how we add new content and keep the existing material up-to-date. For that, you need a system to manage your content, known in the industry as a Content Management System (CMS), and more importantly you need people to follow and use that system.

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Posted under: Agency, Agribusiness, Construction, Green Industry, Health Care, Outdoor Recreation, Regional Brands, Interactive, Strategy

Creating Strategic Web Content

Nov
14

The key to any good website is ensuring that the content present is highly relevant to your key audiences. Whether you are going through a complete website redesign or just a much needed facelift, targeted, unique and timely content is key to accomplishing your brand’s goals.

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Posted under: Agency, Agribusiness, Construction, Green Industry, Health Care, Outdoor Recreation, Regional Brands, Interactive, Strategy